“If there was a museum of emails, this one would be on the pedestal when people first arrive.”

— Julie, one of the wonderful humans on my list
(and I *promise* she’s not my mum)

Join my list to see what she’s on about

Join my list to see what she’s on about ✹

My philosophy (and strategy) when it comes to email is pretty simple…

  1. Send one when you’ve got something to say

  2. Treat the humans on your list like absolute gold — give them inside scoops, first dibs, and the kind of intel I’ll never share on socials, and

  3. Include gifs and fart jokes wherever possible 

I’m happy to say
this approach is working pretty well…

Want what they’re having?